International Social Media Marketing
16 Hours

Social Media Marketing has became the main channel of lead generation everywhere! Recognise the potential to enhance your marketing activities through effective use of Social Media!

Level - Fundamentals

Ideal for those looking for an introductory workshop on how businesses can utilise Social Media Marketing to meet their goals.

Workshop Outcome

Develop and present a social media marketing campaign for a business of your choice!

marketing campaigns

About the Workshop

Go Social!

Widen your market reach locally and abroad with social media marketing. Through the use of Facebook Ads Manager and other social media marketing platforms, learn how different types of marketing campaigns can be set up based on your marketing objectives.

At the end of the workshop, you will be able to expand your social media reach and manage marketing campaigns for local and international markets with the appropriate tools.

Graduates from this workshop will be issued a Statement of Attainment for Brand Management issued by SkillsFuture Singapore.


Increase Brand Reach

Develop ideas for brand awareness on international media platforms

Target the Right Market

Reach out to your primary international market


Launch an International Campaign

Develop a social media marketing campaign for international implementation

What will you learn? 

Approaches to Social Media

Identifying popular channels and social media approaches used in respective regions around the world.

Using Various Social Media Channels

Build a strong social presence on multiple channels

Campaign Strategy

Familiarise yourself with the effective campaign strategies being used in the industry and learn to modify it to suit your brand’s needs. 

Optimised Targeting

Make the most out of your marketing spend and learn to lower your customer acquisition costs by targeting the right demographics.

Campaign Execution

Execute a complete social media marketing campaign that is targeted for international audiences.

Workshop Fees

Funding Info

  • All workshops are eligible for $500 SkillsFuture Credit deduction.
  • All workshops are eligible for Post-Secondary Education Account (PSEA) deduction. 
  • Course fees are subjected to 7% GST. 
  • SME Sponsored trainees are eligible for Absentee Payroll of $7.50/hour.
  • MNC Sponsored trainees are eligible for Absentee Payroll of $7.50/hour.
  • Workfare Training Scheme trainees are eligible for Training Allowance of $4.50/hour. 
  • First Media reserves the right to change, modify course fees without prior notice. 

Upcoming Intakes

Jun 10 - Jun 11

Day: Wednesday – Thursday
Time: 9am – 6pm